What Are The Secrets Of Affiliate Marketing?

For years I struggled to learn affiliate marketing. I started over 10 years ago and began by building websites which I hoped would rank on Google’s free search engines. Back then, courses taught this strategy because it used to work well! Over time and with the millions more websites and affiliates attempting to rank their content, this strategy got progressively more difficult.

I ranked a few websites and made a couple of sales here and there though. But it was by no means a living and I had spent many hours watching videos and learning over a long span of time. I there in the towel many times but knew it was something worth pursuing.

One of the secrets to affiliate marketing is to stick at it until you have some results. Learn from your lack of results but continue learning and never stop. My strategies were flawed in the first instance. I was expecting an easy win. I suspect many people come into affiliate marketing expecting the same.

Over time I slowly realised the time and effort needed to make affiliate marketing work for me. I learned that, just because I wrote an article, it wasn’t necessarily going to be seen by millions of people! In fact, most of my articles were never even seen. I didn’t know how to promote them and get them seen. I just expected everyone to come, because, well, I was special and it was just going to work! How naive!

One of the ‘secrets’ of affiliate marketing is building an email list. I had the best results once I had a list of subscribers and promoted a product with paid advertising. This is probably the quickest way to see results in affiliate marketing. Content building takes time and there’s no guarantee your content will ever get a large enough audience to start selling anything.

Building an email list is vital for anyone who wants to build a real business from affiliate marketing. Without one, you’re relying on your website visitors buying from you after they land on your website. This only gives them a few minutes to make a buying decision. Get them on an email list and you can extend tis period of time to months and even years ahead. Plus you can build a relationship with your subscribers by offering them value, insight and information which may be of use to them.

Paid advertising is another ‘secret’ of affiliate marketers. I avoided paid strategies for a long time because I didn’t have the confidence in the products I chose. I didn’t know how to run paid campaigns and I was afraid of losing money, because I didn’t have very much of it! So I stuck to ‘free’ marketing strategies like article writing and video creation. However, the results were very limited because of the strategy I used and the niche I was in.

It takes much longer to get traffic if you focus on only organic strategies. Paid traffic in instant, but again, takes time to learn and master.

The other ‘secret’ to using paid traffic is in choosing the right products to promote. This again was something I took a long time to understand. Having products which continue to pay out, even after your initial sale is a major key to making affiliate marketing work for you. I initially sold products which only paid me once. Plus I only made $40 or so on a sale of a $100 product.

I later learned that top affiliates choose bigger items to promote for better commissions and they choose memberships to sell so they can earn continuous commissions every month. A subscription product which pays you a small amount every month is worth far more than a single product which only pays you once. For each customer, you can earn a residual income, potentially for a lifetime. 100 customers becomes a real income because of the continuous commissions you receive each month of their membership.

Up-sells are another affiliate marketing ‘secret’ too. An up-sell, is basically a product which is sold to a customer after they have already bought from you. If you’ve even been to a fast food franchise you’ll know they always offer up an up-sell. “Do you want fries with that?” is an up-sell.”Would you like to supersize?” is an up-sell. By offering many products to existing customers you can earn far more than by only selling one product.

An existing customer is far more likely to purchase from you because they have already paid for something. Top affiliates know the power of the up-sell and benefit from more commissions made from each customer. Repeat custom is a major factor in most businesses so it should also factor in your affiliate marketing business too.

Here’s a final affiliate marketing secret. Most affiliates starting out will concentrate on getting someone to their website in order to turn them into a subscriber. They will spend a lot of time working on their website visitors number. But there’s two factors in turning a visitor into a subscriber. The number of people visiting your website is one factor. The opt-in rate is another. You can get many more visitors converting into subscribers just by altering your opt-in offer.

Cross testing various opt-in offers and in particular, making a clear call to action with a benefit driven ‘giveaway’ offer is the best way to measure this. So don’t focus entirely on building traffic because you can make more progress by creating an enticing giveaway offer to build your email list.

Vehicle Wraps: Wheeled Promotions

Mobile advertisement is when one displays their name, service or product along with address and contact details. It is also the quickest form of marketing as potential clientele notice it immediately.

From being stuck in traffic to driving a company vehicle, vehicle wraps always make an impression. They catch the attention of people wherever they go by turning heads. A well-designed warp can clearly set a vehicle apart by its unorthodox visual appeal. It is the longest serving brand of advertising with wraps functioning without problems for about four to five years if cared for. They also offer the best return on cash spent for not only businesses but events, products, and services. If you’re looking for the most versatile choice for every dollar spent on effective promotion, wraps are your number 1 choice!

Benefits

To make it easier to understand, here are some benefits of using vehicle wraps and why they are a memorable way of spreading the word about your business.

Grabs Attention: with its visual appeal including bright colors and design, company vehicles are prominent on the road in the midst of traffic. A plain white van, for instance, wouldn’t be able to come to anyone’s attention but a well-designed vehicle wrap is almost instantly noticed.
Wider Audiences: if the fleet is large enough and if company vehicles travel far and often, a business is able to reach tens of thousands per month. With this form of advertising, a much larger audience is reached out to.
Friendly Advertising: print ads and other mediums can interrupt a person, for example, while reading, but vehicle wraps attract the attention without being a nuisance. The message is given off in such a way that it’s not a distraction. Customers respond in a much more positive way to this non-assertive method.
It’s for every business: restaurants, specialists, consultants, healthcare services and construction companies can utilize wraps. They are not limited to specific businesses or industries.

How Much Does It Cost?

Vehicle wraps are proven to be low cost and generate the most number of impressions of all forms of advertising. It is unlike other mediums such as billboards where wraps work like a moving promotion campaign and work twenty-four hours a day all year-round. The rates of impression vary according to the size of the city and the population but a wrap can generate anywhere from thirty to eighty thousand impressions per day. That’s a good number, but if you’re a business, the more the merrier! Small business owners look at an investment of three thousand dollars that would work for five years. Against other forms of publicity for the same duration of time, this is peanuts!